
Recessions can be challenging, but they’re not insurmountable. Whether you’re a young adult just starting out, a small business owner steering your company through rough waters, an investor navigating volatile markets, or a family safeguarding your future, you have the power to take proactive steps to weather the storm.
Here are actionable and practical tips to help you survive—and even thrive—during a downturn.
Build an Emergency Fund
An emergency fund is your safety net. Aim to set aside three to six months’ worth of essential living expenses. Keep these savings liquid and easily accessible in a high-yield savings account. The cushion will help you cover unforeseen expenses without falling into debt or selling investments at the wrong time.
Tip: Automate your savings contributions to make consistent progress without thinking about it.
Tackle High-Interest Debt
High-interest debt, such as credit card balances, can quickly become a financial burden during a recession. Focus on paying off these debts first to free yourself from hefty interest charges that could drain your resources.
Pro Tip: Consider debt consolidation or negotiate for lower interest rates to ease the repayment process.
Review and Follow Your Budget
Now is the time to scrutinize your spending. Create or revisit your budget to identify areas where you can cut unnecessary expenses. Focus on needs over wants and allocate more resources toward savings and debt reduction.
Key Insight: Try tracking your spending for a month to find hidden “money leaks” like unused subscriptions or excessive dining out.
Secure a Recession-Proof Career
Some industries, like healthcare, education, and essential services, tend to weather economic storms better than others. If your current job isn’t as secure, consider upskilling or transitioning into a more resilient field.
Strategy Tip: Use this time to build your skills through online courses, certifications, or training programs, setting yourself up for long-term career success.
Diversify Your Income Streams
Having multiple sources of income can add stability to your finances. Explore side hustles, freelancing, or passive income opportunities like renting out property or selling digital products.
Actionable Idea: Write, design, consult, or even monetize a hobby—diversify based on your skills and interests.
Stay Invested (but Reassess Strategically)
A common mistake during a recession is pulling out of investments in fear of market lows. Instead, consider rebalancing your portfolio to diversify risk. Stick to your long-term investment goals and avoid drastic decisions driven by emotions.
Smart Move: Consult with a financial advisor to ensure your portfolio aligns with your risk tolerance and financial objectives.
Take Advantage of Real Estate Opportunities
Recessions often present unique opportunities for savvy investors, particularly in real estate. Lower property prices or reduced interest rates can create favorable buying conditions if you’re financially prepared.
Pro Tip: Do your research or consult an expert to ensure any property investment aligns with your long-term strategy.
Update or Create Your Financial Plan
Whether you’re just starting out or long into your financial planning, now is the time to revisit your goals. Take a close look at your savings, investments, and major financial milestones.
Action: Set clear short- and long-term goals. Use clear metrics so you can measure your progress and adjust as needed.
Maintain Focus on Long-Term Goals
Recessions may tempt you to abandon your plans, but staying focused and disciplined will serve you better. Visualize your long-term aspirations and use today’s challenges as stepping stones to achieving them.
Here’s a Thought: Write down your goals or create a vision board to remind yourself what you’re working toward.
Strengthen Your Small Business
If you’re a small business owner, you face unique recession challenges. Take these steps to protect and even grow your business:
- Tighten operational expenses and streamline workflows to maximize efficiency.
- Explore innovative ways to boost revenue, like expanding online sales or targeting new customer segments.
- Build a strong cash reserve to handle unexpected dips in revenue.
- Use marketing strategically. Focus on messaging that emphasizes value and affordability to maintain customer loyalty.
Idea: Consider consulting with a business advisor to identify cost-saving tactics and growth opportunities tailored to your industry.
Engage Expert Help
Whether you’re an individual or a small business owner, navigating a recession is complex. Partnering with a financial advisor, accountant, or business consultant will give you expert insights and tailored advice to make decisions with confidence.
Next Step: Reach out to a trusted partner like SD Mayer & Associates for strategic advice, creative problem-solving, and clear financial planning.
Final Thoughts
Recessions are undeniably challenging, but they also provide opportunities for growth, learning, and innovation. By taking proactive steps—building savings, reducing debt, diversifying investments, and consulting experts—you can position yourself to thrive even in uncertain times.
Your financial freedom and stability are within reach. Start by evaluating your current financial situation and taking deliberate actions to protect and grow your resources. Whether you’re an individual, a family, or a small business, the right strategies today can lead to success tomorrow.
If you’d like tailored financial guidance or need help reevaluating your goals, SD Mayer & Associates is here for you. Get in touch with us today to explore the smarter path to weathering any financial storm.
SECURITIES AND ADVISORY DISCLOSURE:
Securities offered through Valmark Securities, Inc. Member FINRA, SIPC. Fee based planning offered through SDM Advisors, LLC. Third party money management offered through Valmark Advisers, Inc a SEC registered investment advisor. 130 Springside Drive, Suite 300, Akron, Ohio 44333-2431. 1-800-765-5201. SDM Advisors, LLC is a separate entity from Valmark Securities Inc. and Valmark Advisers, Inc. Form CRS Link
DISCLAIMER:
This material has been prepared for informational purposes only, and is not intended to provide, and should not be relied on for, accounting, legal or tax advice. The services of an appropriate professional should be sought regarding your individual situation.
HYPOTHETICAL DISCLOSURE:
The examples given are hypothetical and for illustrative purposes only.